The current context, with consumers changing their preferences and increasingly valuing ease, convenience and time savings in their purchases, has forced companies to strengthen their online marketing channels, which in turn makes it necessary for Customs to optimize their processes.

You may be interested in "What are the Characteristics of the Consumer in Central America?"

Ricardo Treviño Chapa, assistant general secretary of the World Customs Organization (WCO), during his visit to Guatemala told Prensalibre.com that "... Customs must be modernized and adapted to the current times demanded by world trade."

Treviño explained that "... The introduction of new technologies, electronic commerce will have an exponential growth, but not only in terms of electronic commerce of physical goods, but intangible and that part will bring new challenges for the customs authorities."

According to the expert, "the world was not prepared for the rise of e-commerce."

Guatemala plans to speed up customs procedures, and in late January it was announced that the public and private sectors signed an agreement to implement the National Plan for the Reduction of Time for Definitive Imports, which contains specific measures to reduce costs in customs.

Source: prensalibre.com

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