In companies of the last century when a sales manager needed information about last year's sales in order to take a relevant decision, he or she had to contact their assistant manager, who was responsible for collecting information and presenting it to the director. Nowadays, the direct and easy access to all information concerning day-to-day business allows the same director to touch a screen, get the information and make the decision, reducing costs and saving time.

An article by The Wall Street Journal states that, "... Frank Bien, CEO of Looker, a company that offers a service in the cloud to transform business data into dashboards that can be used by anyone in the company "... says" ... "...Previously managers had all the information they needed, but the teams had to get in line in order to get the information they needed to make decisions. Only a few years ago, when databases were expensive and business intelligence software cost millions of dollars and could take months to install, it made sense to limit access to these services to managers. But not anymore. "

Tom Montgomery, co-chief executive Chubbies, a new clothing company which has achieved rapid growth, explained that "... "All (of our employees) have access to the same data that we have access to... When you have a traditional CEO who makes the final decisions, you have to trust that all these people will make the right decision based on what they are seeing. It takes a long time to develop that trust, but once you do, you can move forward much faster '. "

Source: The Wall Street Journal

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