Costa Rica: State Run Telefónica Loses Out in Cell Phone Competition

In the early years of the real market opening for cell lines, the Instituto Costarricense de Electricidad lost 518,000 customers to the hands of private companies.

Tuesday, December 6, 2016

Since number portability became effective on November 30, 2013, there have been 782,000 changeovers, according to figures from the Sutel requested by Nacion.com. That figure represents 10% of the 7.5 million mobile phone lines registered in December 2015. 

Nacion.com reported that "...Among the five operators with portability, those that are the best at exploiting the attraction of customers with portability are the Spanish firm Telefonica, with its brand Movistar, and Mexico 's America Movil (Claro brand).  Movistar registered a net gain of 299,000 lines as a result of from 440,000 imported to them and the loss of 141,000 lines. Claro, for its part, gained 144,000 (256,000 registered imports and 112,000 lost lines) in three years."

"... The behavior of changeovers can be explained in two ways: a market with dynamic operators who are aggressive at attracting customers and users who are well aware of the law.  Glen Fallas, director of Quality at Sutel, told Nacion.com that "For us this behavior is a milestone. The figures reflect the fact that some operators are more active than others offering various advantages to achieve adhesions and users who are fully empowered and who regularly exercise this right.'"

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