Central America: E-Commerce Still Gaining GroundIn the new normal, interest in e-commerce in the region's markets continues to rise, with Guatemala, Costa Rica and Panama being the countries that recorded the greatest increases in interactions associated with the topic.Tuesday, October 13, 2020
Through a system that monitors in real time changes in consumer interests and preferences in Central American countries, developed by CentralAmericaData, it is possible to project short and long term demand trends for the different products, sectors and markets operating in the region. ¿Busca soluciones de inteligencia comercial para su empresa?Do you need to know the potential of Internet sales for your product or service? Contact UsNeed assistance? Contact us
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How is the Interest in E-Commerce Platforms Evolving?November 2020 When mobility restrictions were decreed due to the covid-19 outbreak, interest in e-commerce services rebounded in all Central American markets, but, in the last few weeks a decrease in the number of Internet searches associated with the topic has been reported. Online Business: What's Going On in Panama?November 2020 When comparing July and October 2020, the number of consumers in the country who were exploring options to buy a Ford brand vehicle through the Internet increased 30%, and the number of people looking to buy a photographic lens decreased 29%. Online Shopping Intention: What's Going on in Honduras?October 2020 Between July and October of this year, the number of consumers in the Honduran market who were trying to buy a decorative living room table online increased by 87%, and the number of people looking to buy a house decreased by 25%. E-Commerce is Gaining Ground in the RegionMay 2020 So far this year, interest in e-commerce services in Central American markets has clearly picked up, with Guatemala, El Salvador and Panama recording the largest increases in e-commerce interactions.
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