5 Key Items in Digital Communication

Internet is like a gold mine for small companies: there is no easier or cheaper way of reaching the target audience.

Tuesday, October 20, 2009

However, we must take note of the different ways of using the web as a marketing tools, or we could be wasting time and business opportunities.

An article in Capital.com defines 5 items to pay attention to:
1 - Professional email address: so that people can trust you.
2 - Social Networking: make sure your name gets out.
3 - A good web site: make sure it is easy to use.
4 - Have good visibility on the web: do something unexpected to get your name and your image out there.
5 - Maintain your Internet presence: update your site daily.



More on this topic

Do You Want Your Press Release to be Read?

November 2015

Far too many emails arrive in people's inboxes, therefore if you dont want your business communication to be deleted, it has to be properly structured.

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It is very difficult for an email address to not be captured by those unscrupulous people who are dedicated to marketing, and more and more time is wasted because of the tens or hundreds of unwanted communications that are sent (spam).

Free Advertising

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The media is always ready to cover and disseminate news. Make your company enjoy free exposure or at very low cost.

The article by Ana Paula Flowers in Altonivel.com.mx, on how to attract free media attention is entitled "Need publicity? Do something crazy." But there is no need go that far, considering the risk of ending up in a psychiatric institution.

“About Us” is Important in a Corporate Website

November 2010

The first thing to communicate is what we sell. Then, we must make sure our possible client knows who we are.

But it is important to tell this "About Us" in an attractive way for the reader.

Few things are usually as boring as the "About Us" or "About our company" section in a website.

The Business Network of a 40 million People Market

June 2009

CentralAmericaData.COM, the leading Central American website on business, economics and finance, launches the Central American Business Network.

Simple and easy. Cost free. Just by registering, you will have access to superior tools to communicate with those who, like you, are defining the Central American economic region.

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