Case Study
Retail analytics: Sodimac Homecenter Vs. The Home DepotWednesday, November 10, 2021 Retail home improvement franchises need to apply location intelligence techniques and foot traffic analytics to identify consumer mobility patterns, in order to maximize sales and generate more efficient expansion models. The correlation between foot traffic, visits, sales, and the success of hardware home improvement franchises have been studied and proven, so the development of this type of analysis has become a priority in the site selection process and expansion modeling.
CASE STUDY
Competitor analytics: Home Depot Vs. Lowe’s home improvementMonday, November 1, 2021 Retailers are already implementing Big Data tools such as location intelligence and foot traffic analytics to understand consumer mobility patterns, measure foot traffic at each store, understand the performance of their outlets, and estimate competitor turnover. Footfall analytics, location intelligence, and POI analytics have revolutionized the way the retail and home improvement industries implement expansion, commercial and operational strategies.
BUSINESS INTELLIGENCE
Is Data the New Oil?Monday, September 13, 2021 In the digital era, data is being created at a speed never seen before, and its proper application in business intelligence is already generating incalculable value for businesses It seems irrational to suggest that a concept like data could be more valuable than an established and indispensable product like oil, but as the years have gone by, this already seems like a reality. How to Boost Sales with Artificial IntelligenceTuesday, August 24, 2021 New data management methodologies now allow retailers to take advantage of even the smallest piece of information to generate valuable insights that help optimize their marketing and customer loyalty strategies.
BUSINESS INTELLIGENCE
Artificial Intelligence: How Does It Help to Optimize Costs?Wednesday, August 18, 2021 Artificial intelligence is the main driver of the change that companies are beginning to experience, which are already optimizing their business decision-making processes and strategies with algorithmic and predictive models. The times are long gone when the term artificial intelligence was used and understood only by professionals in the technology world.
BUSINESS SOLUTIONS
Big Data: How Many Visits Receives My Store Vs. the Competition?Wednesday, June 23, 2021 Analyzing the number of consumers who visit the establishments of any retail company, establishing the days and hours of greatest affluence and comparing it with competing sales points, is possible with Big Data techniques that allow the collection and analysis of large volumes of mobility data. The millions of anonymized data generated every second by cell phones in all markets around the world make it possible to make increasingly accurate estimates of the levels of customer traffic received by commercial establishments. PURCHASE OPPORTUNITY Costa Rica ECO-Residential Development & BusinessMonday, April 12, 2021 Real Estate Development & Adventure Park Jacó, Costa Rica. Multiple Investment Opportunities Available. The Ocean Ranch eco-residential development is located along the Central Pacific coast, just a mile from Jaco's well-traveled beach town. The 850± acre (348± HA) property is made up of 5 parcels – one of which includes a successful operating eco-adventure business. Panamanian Consumer: Confidence Improves at a Slow PaceFriday, April 9, 2021 During March 2021, the Panamanian Consumer Confidence Index increased 2% with respect to the level reported in January of this year, this slight increase is reported in the context of the economic reactivation process of local production. According to the survey conducted by the Chamber of Commerce, Industries and Agriculture of Panama (CCIAP), in strategic alliance with The Marketing Group, expectations on the probability of saving money decreased 3 percentage points, presenting a result of 75 points, below the equilibrium point, for the measurement of March 2021, so it remains at levels of marked distrust. Covid Passport: Essential for Economic RecoveryTuesday, March 16, 2021 Central America must be the driving force behind a globally accepted document that will be vital for the recovery of the global economy and tourism in particular. The generation of a physical or digital document of global acceptance (like national passports) that certifies that the bearer has been vaccinated against Covid-19 will facilitate the movement of people that has been severely restricted as part of the measures adopted by governments, both locally and internationally, to contain the pandemic.
GEOMARKETING SOLUTIONS
Expansion Plans and Location PotentialTuesday, February 2, 2021 In order to reduce the risks assumed when executing a plan to open new points of sale, it is crucial to rely on geomarketing solutions that provide key data on the commercial environment of each potential location. Using Geomarketing solutions we have developed for our clients, CentralAmericaData's Business Intelligence team analyzed the environment of some of the main shopping malls in Central America. Below is an overview of the findings of the study. Business, Mistrust and UncertaintyThursday, January 21, 2021 Although the restrictions imposed by the pandemic have been relaxed, consumers continue to show signs of mistrust in the current situation, behavior that could put pressure downward on spending on products and services considered to be discretionary. In 2020, when the effects of the pandemic that caused the spread of covid-19 began to become evident, it was anticipated that consumer habits would change, since in a complicated economic scenario full of uncertainty, people would be more careful when spending. Restaurants: New Competitor in Costa RicaTuesday, December 15, 2020 AR Holdings will invest $1.5 million in the opening of The Capital Grille restaurant on Avenida Escazu. According to information provided by the conglomerate, the restaurant is expected to open to the public by the end of the first semester of 2021 in premises that will have an area of 470 square meters.
BUSINESS OPPORTUNITY
Tender for Electrical Equipment in GuatemalaMonday, October 19, 2020 The National Institute of Electrification tenders the supply of equipment for insulation diagnosis, which will be used in the Central System of the Electric Energy Transport and Control Company. Guatemala Government Purchase 13493914: Coca-Cola Sells Ownership in Estrella AzulThursday, October 1, 2020 With no details regarding the amount of the transaction, Coca-Cola FEMSA announced the sale of 100% of its stock interest in the Panamanian dairy company Estrella Azul to Panama Dairy Ventures, Ltd. The transfer of the shares became known after Coca-Cola sent a communication to the Mexican Stock Exchange, a document that specified some of the details of the transaction. Virtual Auction of Gourmet CoffeeMonday, June 8, 2020 From July 27th to 30th, the XXIV International Tasting The Best of Panama will take place virtually, in which 45 producers registered a total of 161 specialty coffee lots. Laestrella.com.pa reviews that "... The Specialty Coffee Association of Panama (SCAP) has completed the registration process and as of June 15 will receive 24,150 pounds of the world's most coveted coffee, which has been carefully selected by producers. |
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