The hotel industry is making greater efforts to promote itself in South America.
The Operations Manager of the newly opened Hotel Victoria, Edgardo Reyes Uriol said that with the aim of increasing tourism from the Southern Cone they have increased their participation in tourism fairs in Brazil, Chile and Argentina.
In the first half of the year tourists arrivals to the country nearly doubled compared to the same period in 2010.
Expenditure by the approximately 1.2 million visitors was $908.8 million, a 10.3% increase compared to last year.
An article on PAdigital.com.pa’s website reports, "Solomon Shamah, the Minister of Tourism Authority (PTA), said he was pleased with the figures and predicted that they could reach the sum of 2 million tourists by December.
Faced with the opposition from groups against its construction, the Panamanian Chamber of Construction is supporting the project that will bring more investment into the country.
The president of the association Gaston Reyes, says the project is important for the industry, whether it is constructed by a Panamanian company or not, and sees no need to create controversy around the construction.
Panama will be the first country in Latin American to have a hotel by the U.S. chain Hard Rock International.
With an investment exceeding $250 million, the hotel will have 1499 hotel rooms on its 66 floors.
Jorge Loaiza, from Decameron, one of the companies developing the project said, "Among the innovations that the Hard Rock Hotel Panama Megapolis will have is a club bar on the 62nd floor, a store shop, and 796 rock star suites, which are exclusive to the Hard Rock. " published Padigital.com.pa on its web portal
Producers say it will be difficult to take advantage of the trade agreements that have been signed.
Negotiations with countries like Peru, Colombia and the eventual ratification of the treaty with the United States are worrying producers, who believe they are not prepared to compete under the new conditions.
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