Although in the cosmetic surgery business the Costa Rican market maintains its attractiveness for foreign clients, in other countries procedures of similar quality are offered, but at lower prices.
Some of the main competitors include Mexico, India, Colombia, El Salvador, Guatemala, Panama and the Dominican Republic, but Costa Rica's main difficulty in competing with these markets is its high operating cost.
Noting the current economic situation and high tax burdens, the company Lain has announced the closure of its operations in the country.
After twelve years of continuous operation in the country, the company dedicated to providing medical treatments for slimming has announced the closure of its branches and the beginning of a process of fulfillment of obligations with customers, employees and suppliers.
While in Colombia the average price of a rhinoplasty is $2100 in Panama and Costa Rica the average price is $3000.
For patients in Canada and the United States undergoing this type of surgery, Panama represents up to 30% savings, but its competitors Colombia and Costa Rica offer up to 60% savings in the costs of these cosmetic procedures. But the local market is not far behind as increased demand has also been reported, especially in liposuction, breast implants, buttock implants and surgical rejuvenation.
They offer specials such as discounts and vouchers for cosmetic surgery to women who acquire vehicle insurance.
According to the Panamanian Superintendent of Insurance, women are attractive as customers because they have a lower risk of accidents.
That is why insurance companies offer discounts and coupons exclusively for women such as a 50% deductible discount, vouchers for cosmetic surgery or discounts of up to 5% if you are an executive older than 25.