At the International Tourism Fair inaugurated today in London, Central America is projecting itself as a combined brand.
On Opening Day of the World Travel market where nations from around the world present their tourism offer, Belize, Costa Rica, El Salvador, Guatemala, Honduras, Nicaragua and Panama share the same presentation and the same purpose: to become a "valuable combination for foreign markets" and take advantage of the fact that "European visitors want to see more than one country" when they fly such a long distance.