After one year of competition in mobile communications, the changes that have taken place reveal a market that is different from how many expected.
The market transformation has been swift and contained surprising nuances. Cellular penetration swiftly exceeded 100%, while the use of mobile Internet exceeded forecasts.
Pablo Fonseca's article in Nacion.com reports that "Although more changes will come in the short and medium term, it is good to take stock. Many people were clear that the Costa Rican market was no ordinary market and had certain characteristics that needed to be taken into account when dealing with it, such as a thirst for technology, the level of information being handled, the requirements to be able to receive what is being offered and the level of spending willing to be made for a handset “
Mobile applications offer new and huge opportunities for customer – company communications.
Vertiginous increase in mobile phone coverage has coupled with increased sales of smartphones, which enable the use of 3G or 4G applications. Companies may benefit from this applications to communicate better and cheaper with their customers.
Elfinancierocr.com remarks that “the use of smartphones and applications is moving from being a business opportunity an obligation for companies, as it was having Internet presence 10 years ago or being in Facebook today”.
It will award the best mobile applications in the following categories: ecology, productivity, improving the quality of life and entertainment.
Good ideas are a dime a dozen, or so the saying goes. But now a single good idea could be worth a million dollars (USD). Nokia has announced a million dollar venture challenge to encourage innovators to create a mobile product or service that raises the standard of living or enhances the lives of those in growth economies. The Growth Economy Venture Challenge is part of Nokia's global Calling All Innovators competition announced on January 7 at the Consumer Electronics Show (CES).