The use of unique codes that can be scanned with a mobile device, so that consumers know all the product information and companies interact with their customers, are part of the innovations that some packages already have.
Currently, consumer interest in products that are manufactured with environmental and social responsibility has grown. More and more customers want to have more details about the production processes and the origin of the goods.
If quarantine and mobility restriction measures are extended by two months, annualized demand for carton packaging in the region is forecast to decline by 9% in 2020, and if extended by three months, the decline could be as much as 13%.
The "Information System for the Impact Analysis of Covid-19 on Business", prepared by the Trade Intelligence Unit of CentralAmericaData, measures the degree of impact that the crisis will have on companies according to their sector or economic activity, considering several scenarios for the coming months.
In Costa Rica, the Legislative Assembly ratified the ban on the import, marketing and distribution of expanded polystyrene containers, better known as styrofoam.
With the approval in Second Debate of file 19.833 "Addition of an article 42 bis, a paragraph d) to article 50 and the transitory XIII, XIV and XV to the Law for the Integral Management of Waste, No.
Since consumers are less willing to buy products whose packaging is harmful to the environment, the packaging industry must begin to incorporate these trend changes in the development of its packaging design.
The increase in the diffusion of ideas proposing sustainability in the production and commercialization of goods opens a space for companies to implement strategies based on the preference for the consumption of "eco-friendly" products.
Between 2015 and 2016, the value of imports of aluminum packaging in Central American countries fell by 8% and the imported volume fell by 12% in the same period.
Figures from the information system on thethe Aluminium Recipients Market in Central America, compiled by the Business Intelligence Unit atCentralAmericaData: [GRAFICA caption = "Click to interact with the graph"]
In 2016 Guatemala, El Salvador and Honduras imported $103 million worth of aluminum containers.
Figures from the information system on the the aluminum market in Central America, compiled by the Business Intelligence Unit at CentralAmericaData: [GRAFICA caption = "Click to interact with the graph"]
Recyclable and biodegradable bottles and packaging with a "second life" are some of the packaging trends arising in the food industry.
From a report by PROCOMER:
In the food sectorpackagingas a conceptis becoming increasingly present and brands are targeting their strategies towards green and practical practices. Experts believe that this is a crucial part of brand perception as it is a major point of contact with the consumer.Specialistshave detailed upcoming trends in packagingwhich are being backed by the food sector:
The structure of the packaging, the role of "online" packaging, the trend of smart packaging and packaging experience, are some of the factors that will drive the industry this year.
From a report by PROCOMER:
Five trends will drive the market of packaging and bottling, announcedthe Mintelin its report "Global Packaging Trends 2017". The points, which the firm inidcates must be taken into consideration by manufacturers, consumers, retailers and industrialists in order to achieve better results and be at the forefront are:
Individual packages and innovation in packaging are part of the strategies used by the food industry in Latin America to improve the positioning of healthy packaged products.
From a statement issued by the Costa Rican Foreign Trade Promotion Office (Procomer):
The Latin American region has shown a preference for choosing healthier options of packaged foods.
When purchasing packaged foods, German consumers show a preference for small or personal sized packages and those which are transparent or colorful.
From a statement issued by the Costa Rican Foreign Trade Promotion Office (Procomer):
In the German market the issue of packaging is extremely important. It is not only an indispensable element for protection of the product, showing information regarding the use and conservation of food and drinks, but it is also the image that catches consumer's eyes making it a differentiator between brands . Moreover, it is one of the main signals regarding product quality, especially when it comes to new products. Consequently, continuous innovation in packaging is essential in this market.
A new type of biodegradable container has been developed for products containing liquid or solid fat which prolongs the shelf life of the food.
From a statement issued by the Costa Rican Foreign Trade Promotion Office (Procomer):
Biomat research group at the University of the Basque Country, has developed a new biodegradable packaging for fatty products, both liquid and solid, made from agro-industrial by-products, thereby contributing to sustainable consumption of raw materials and by-product recovery. The container is transparent and at the same time, an excellent barrier to ultraviolet light and gases such as oxygen. Multilayer laminates are usually used as a barrier to gases, however, the product developed by Biomat group is monolayer, thus greatly reducing its cost. Furthermore, it can be heat sealed and is printable.
In Central and South America the use of this type of packaging grew by 50%, going from nearly 5 billion units in 2008 to 7 billion in 2013.
From a statement issued by the Costa Rican Foreign Trade Promotion Office (PROCOMER):
The market for flexible packaging (such as those used in sauces and mayonnaise) in Central and South America has experienced rapid growth over the past five years, increasing by 50% in volume, going from nearly five billion units in 2008 to 7 billion in 2013, according to a recent report by PCI Films Consulting. The largest categories of individual final consumption were mayonnaise and tomato sauce (not ketchup), each having 16% and 23% of the volumes, respectively.
A study by Euromonitor highlights the tendency to use small containers for cosmetics and personal care products in Latin America.
In order to reach all segments of the market, companies in the personal care and beauty sector are packaging their products in smaller containers and making them cheaper, keeping the quality of the product the same.
Miguel Ángel Jop, chairman of the Committee on Cosmetics at the Guatemalan Association of Exporters (Agexport), agrees with the view that the trend is going that way.
Global consumption of milk shakes will more than double in the next three years, as consumers prefer nutritious shakes in convenient packaging as an alternative to other beverages.
From a press release issued by the company Tetra Pak:
The sixth Tetra Pak Dairy Index highlights the increasing demand for ready to drink shakes, driven by health conscious consumers and its flavor.
Beverage Industry Digital Magazine established in 1942, the oldest Spanish trade journal and the only beverage trade magazine serving the Latin American beverage market. It serves soft drink bottlers, brewers, bottled water...