Without falling into the bad habit of micro-management, managers should follow the premise of "less deskwork and more walking around the factory."
An article published by the School of Business at the University of Montevideo, points out the need for senior executives and business managers to leave, for short times, the strategic part of their job, in order to be more directly involved in the company's concrete productionprocesses.
Better results and stability in most productive sectors in the country are projected by the companies in the coming months.
The main private sector union started this year to measure business activity in the country, with the aim of determining the results achieved in the different productive sectors and short-term prospects in terms of investment and growth.
Eleven clusters are operating in Costa Rica, in sectors ranging from digital animation to flowers, food or agricultural products, seeking better operating and financial leverage.
Achieving greater access to credit, winning new customers and suppliers, discussing industry issues and possible solutions, more formalized operation or devising new strategies are part of the benefits of belonging to a cluster, a policy that is actively supported by the Costa Rica Foreign Trade Promotion Office (PROCOMER).
Businessmen prepare for the first half of 2016 a country brand that promotes not only tourism but also the export supply and conditions offered by the country for foreign investment.
The proposal put forward by the Board of Export and Trade (CECs by its initials in Spanish) is to develop a strategy that focuses on promoting, at the global level, characteristics of Guatemala as a model exporter, and the incentives offered in the country to attract investment.
The tourist sector is proposing to develop a long-term strategy be create a market segment aimed at bird watching tourism in the country.
Authorities from the Nicaraguan Institute of Tourism and entrepreneurs say the birding business generates significant revenue in markets such as Peru, where it "... currently generates $50 million a year." Although there is still no official program or strategy focused on attracting this type of tourism, tourism operators say that some companies have started to specialize in the subject.
Far too many emails arrive in people's inboxes, therefore if you dont want your business communication to be deleted, it has to be properly structured.
It is very difficult for an email address to not be captured by those unscrupulous people who are dedicated to marketing, and more and more time is wasted because of the tens or hundreds of unwanted communications that are sent (spam).
A study has been made comparing the policies and incentives used to attract foreign investment and its impact on the economic development in each country.
From the executive summary of the study "Productive development policies to export and attract investment: a comparison of El Salvador and Costa Rica" produced by the Salvadoran Development Foundation (FUSADES):
Just like for any commercial brand, a unique and long lasting country brand must be defined and remain beyond each presidential term, as a state policy.
In a serious corporation no one would ever change a company's trade name, its brand identity or other elements, every time a new general manager arrives. However that is just what usually happens in Central American countries.
Five brands dominate this increasingly competitive segment of the dairy market, which has doubled its sales in the last five years.
Sales of single portion ice creams in supermarkets, grew by 88% between 2009 and 2014. Ice cream based on milk and water reported higher sales, achieving $50 million last year. The companies that dominate this market are Dos Pinos, Coronado, Pops, Monteverde and Sarita, and joining them are foreign brands which are venturing into this area.
In order to achieve maximum growth potential and position themselves as a major destination in the region, it is imperative to update the Master Plan for Tourism, developed in 2007.
In the view of tourism enterprises, some of the factors that need to be strengthened are related to the creation of a plan to boost tourism products, work with indigenous regions to boost tourism in these areas, update sector priorities and above all to create the concept of clusters, "... conglomerates which form a more integrated tourist circuit."
The arrival of new franchises in the country has sparked fierce competition in an industry where product diversification, self-service and innovation are the key to winning over the market.
One trend which is booming is low-calorie ice cream made from natural products, as well as self-service counters at which customers can choose various combinations of flavors and pay according to the weight of the final ice cream.
The market was declared dead several years ago, but the government of Costa Rica has been keeping it alive artificially at the expense of taxpayers purses.
Radiographic Costarricense (RACSA), is a subsidiary of the state-owned Instituto Costarricense de Electricidad (ICE), the major player in the telecommunications industry in Costa Rica, even after the market opened in 2010. The ICE is, in turn, a direct competitor of RACSA, which in recent years has accumulated tens of millions of dollars in losses, while at the same time losing the market share it once had. 2014 losses were estimated at $5 million.
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