Grupo Roble has begun the expansion of the Multiplaza shopping centers in Antiguo Cuscatlan and remodeling in Metrocentro in Santa Ana and San Salvador.
"For Multiplaza, which has 250 stores, new stores will open such as Victoria's Secret, Nike Store, Gap, La Senza, Banana Republic, Aldo, CAT, and Converse, among others, explained Alberto Poma, CEO of Grupo Roble. It is projected that these fashion brands will open between December 2012 and March 2013", reported elsalvador.com.
The new phase of Multiplaza Escazú in Costa Rica has already rented 90% of the available retail space.
The fifth phase of the Multiplaza Escazú shopping mall will be open to the public in November 2009, boasting 100 new stores. This mall was built and developed by Grupo Roble, the real estate division of Salvadoran conglomerate Grupo Poma.
As a part of its expansion and growth strategy for Central America, the Siman chain of stores opens a new store employing 300 people.
Despite the international economic crisis, the chain of department stores continues its expansion and growth and added the new Siman Oakland store to bring the total number of stores in Central to 10, with 6 in El Salvador, 3 in Guatemala and 1 in Nicaragua.
A high purchasing power and demand for goods and services is attracting big competitors such as the Salvadoran Siman Group which inaugurated a 11,000 m2 store.
A market that was once characterized by competition between local stores such as La Gloria, Yamuni and LLobet on the national level has turned into a regional dispute with the arrival of the international department store chains.
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