The company announced that the center will operate in a free trade area and will provide support to subsidiaries operating in other regions.
The food producer with a presence in the region will install a center for support and services called "Cargill Business Services (CBS), from where it will attend to approximately 50 of its own companies operating in North, Central and South America in areas such as information technology, human resources, finance, transportation, logistics and strategic sourcing.
The service sector closed 2011 with $397.3 million, 20% more than in 2010, according to the Guatemalan Association of Exporters.
The Contact Center industry accounted for 49% of the growth, equivalent to $194.4 million.
The Commission on Contact Centers & BPO’s at Agexport, has estimated growth for next year of nearly 20%.
"This sector has been one of the most dynamic in the service sector and its huge impact on mass employment generation makes up nearly 50% of the total export value. This confirms that promoting this industry gives a significant enhancement to the contribution given to Guatemalan people in terms of employment and boosts the economy", said the Chairman of the Commission on Contact Centers & BPO’s, Germain Lopez
By the end of 2011, the call center industry will have created 5,000 new jobs making a total workforce of 27,000 people.
With respect to service exports, the expectations are for more than $ 194 million,
The sector, which continues to experience strong demand, has developed a strategy with targets for 2015, said the coordinator of the Committee on Contact Centers and BPO’s at Agexport, Guisela Flores Guzman.
In November contact centers received 15% less calls than the same period of 2008.
Affected companies blame the economic crisis and the lack of qualified bilingual personnel.
Prensa.com reports: "According to some operators, the financial crisis has taken such a toll on Panamanian call centers that they had to realign their strategies: some looked for new market niches, other chose to diversify their client portfolio, trim technological and infrastructure expenses and lay off personnel".
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