Currently at least 55 companies offer 89 types of masks that are manufactured using different types of polymers, with characteristics of design, production, thickness and above all, a wide variety of accessories and styles.
From July 1 to 3, the Ministry of Economy, Industry and Commerce (MEIC) conducted a search for information on the Internet and social networks such as Facebook and Whatsapp of commercial establishments throughout the country that promote their products and offer the option of home delivery.
Around Belisario Porras Park, between Peru Avenue and Cuba Avenue in Panama City, is a sales point that at a distance of 10 minutes walking, monopolizes a captive market of 47 thousand people who together spend $ 7 million, and of them, 38% show interest in cosmetics.
In CentralAmericaData we developed a geomarketing tool based on interactive maps, through which you can identify where people are and what characteristics they have as consumers. The map incorporates, for any Central American country, the variables population, income, average monthly expenditure and consumer interests. With this information, it is possible to identify potential clients and define promotional strategies accordingly, or also explore home delivery times from any sales point.
In order to reactivate economic activity in Panama, the authorities of the Ministry of Health published in the Official Journal the guidelines of strict compliance for companies and workers.
During the next few months, it is estimated that sales of lotions and perfumes in the Salvadoran market will decrease by about 6%, compared to the levels reported before the crisis.
In this context of sanitary crisis, banana companies in Costa Rica must ensure the cleaning and disinfection, at least twice a day, of all surfaces and spaces that are considered critical.
The Ministry of Agriculture and Livestock (MAG) recently approved the protocol for the prevention of covid-19 in the banana sector, which contemplates the preventive and mitigation actions that producers of this fruit for export must comply with to avoid the spread of the disease.
In Central America, nearly 3 million people are looking to purchase a beauty service or product online, and 31% of these consumers explore options for buying makeup and cosmetic items.
The interactive information system developed by CentralAmericaData, monitors in real time the changes in consumer habits in all markets of the region, with fundamental information to understand the new commercial environment that has emerged in an accelerated manner.
From January to April 2020, Central American companies imported from Mexico $58 million in diapers and similar items, exceeding in 9% the reported in the same period in 2019.
Figures from the Trade Intelligence Unit of CentralAmericaData: [GRAFICA caption="Click to interact with graphic"]
Increasing demand, new competitors of all kinds and the manufacture of uncertified products are some of the changes that this business is bringing to the pandemic scenario in Costa Rica.
According to CentralAmericaData reports, in Costa Rica since January 5, 2020 the interactions on the Internet associated with cleaning products show a clear upturn.
The biosecurity regulations that will control operators of tourism, transport, restaurants, museums, theaters, archaeological and theme parks in this new context of health crisis were published.
As the restrictions imposed due to the covid-19 outbreak have started to be relaxed, the Ministry of Tourism (Mitur) and the tourism sector businessmen refined the biosecurity protocols that they will apply for the staged return of the sector in the coming weeks.
Attending only customers by appointment and the mandatory use of facemasks and masks are some of the rules that in the new commercial scenario, beauty salons and barbershops in El Salvador must comply with.
After almost three months of house quarantine decreed by the authorities due to the covid-19 outbreak, the country began to implement the economic recovery plan as of June 16.
What to consume, what to stop consuming, which habits to adopt to improve health and to which lines of expenditure to invest more financial resources, are some of the questions that consumers in Central America are asking in the context of the new normal.
The covid-19 outbreak generated a revolution in the markets of Central America and its different economic sectors.
A talk on the prevention of covid-19 infection at the beginning of the working day and the rule of not sharing tools among workers are part of the protocols that companies must comply with in order to operate.
Because of the covid-19 outbreak in the country, the construction industry will have to apply safety and hygiene controls in the coming months.
From the evaluation of several points of attention in Panama City, with specialized tools of geomarketing it is possible to contrast the amount of clients that are interested in services of beauty salons, their capacity of expense and their ages.
At CentralAmericaData we developed a geomarketing tool based on interactive isochronous maps, through which it is possible to identify where people are and what characteristics they have as consumers. The map incorporates, for any Central American country, the variables population, income, average monthly expenditure and consumer interests. With this information, it is possible to identify potential clients and define promotional strategies accordingly, or also explore home delivery times from any sales point.
In order to reactivate economic activity in Panama, Ministry of Health authorities issued strict compliance guidelines for companies and workers.
The guide is aimed at producers, distributors, and consumers; microenterprises, medium-size companies, large companies, and their clients, who are required to comply with the standards established by the health authorities in order to mitigate the expansion of covid-19, the official document details.
In Panama, the government established the maximum gross profit margin in the entire commercialization chain, for different personal hygiene, cleaning and consumption items, which are of primary need.
According to Decree 152 dated May 13, the measure decreed is with the aim of mitigating the outbreak of covid-19 and to give the general population access to most products.