The Salvadoran franchise opened its first store in Austin, Texas, USA.
The company invested $ 400,000 in its first store and expects to open 10 more next year.
Laprensagrafica.com reported comments by Samuel Quiros, president of Quality Grains and owner of The Coffee Cup, "The Coffee Cup chain stores are supplied with 100% Salvadoran coffee. The coffee will be sold in stores and will be exported toasted from El Salvador".
Salvadoran coffee chain 'The Coffee Cup' opened its second store in the country.
The chain plans to open an additional store in San José International Airport in 2010.
"Next year the brand will start operations in Austin, Texas, in the United States. This store will open in February 2010, marking a milestone for the company, which had targeted the U.S. market for 17 years", reported Elsalvador.com.
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