The propensity for a healthier consumption has created opportunities for drinks that prevent diseases.
From an article by the Costa Rican Foreign Trade Promotion Office:
According to the consulting firm Innova Market Insights, within the main trends for 2014 in the market for juices and beverages, is reducing waste in production processes and a greater focus on consumer confidence. Regarding the latter, traceability has been an issue that has constantly been on the agenda of producers and has been used as an important element in promotion.
Changes have been detected in loyalty, attitude to the environment, lifestyle and consumption, and rationalising purchasing processes .
A study commissioned by the Financial Intelligence Unit of El Financiero has detected that "Costa Rican consumers are not as loyal to businesses and brands as they were a year ago , preferring to use the avalanche of offers and promotions offered by the market. In fact, 44% only buy when prices are low and think that all establishments sell the same thing. "
Compañía Cervecera de Nicaragua has invested $3 million in a new technology that reduces the amount of plastic required for each bottle.
Compañía Cervecera de Nicaragua (CCN) will invest in a blowing machine of the highest technology that is expected to reduce by 27% the amount of material used in the manufacture of plastic bottles, resulting in savings of more than 67 tons Plastic year.
The growing trend of change in economies led by the conservation of the environment is creating a demand for a workforce with new skills.
The employment potential arising from the transition to a greener economy cannot be exploited unless new skills related to green jobs are developed, says a study by the ILO covering 21 countries, which together represent about 60 percent of the world population.
According to a study by Tetra Pak, comparing 2005 to the present day, 30% more consumers are making their purchasing choices based on the impact that the packaging may have on the environment.
The study shows a global preference for green packaging.
Consumers around the world are increasingly taking measures to protect the environment through recycling programs and environmentally responsible consumer awareness, reveals the latest Environmental Research Study 2011, developed by Tetra Pak.
More and more consumers are choosing environmentally responsible brands.
Three studies in different parts of the world have concluded that the efforts made by companies for their sustainable production processes have not been in vain.
Consumers with "green awareness" are on the increase. They look for products and service whose brands are committed to protecting the environment, and are willing to pay up to 10% more when what they are going to buy has been produced according to standards of environmental sustainability.
"Change is the law of life. And those who look only to the past or present are certain to miss the future." John F. Kennedy.
For the study "Delivering Tomorrow - Customer Needs in 2020 and Beyond", Deutsche Post DHL has brought together experts from around the world to provide opinions and analyses on future trends in the global economy.
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