This new trend has caused companies to try to make changes in the make up of their products in order to make them healthier, however, this change could take years.

"This is the future of the food industry, today it is not much but consumers are learning and demand will keep growing ," said Mario Montero, executive vice president of the Chamber of Food Industry (Cacia).

According to a study by the consultancy firm Euromonitor, among the reasons behind this trend is obesity, because 36.6% of Latin Americans suffer from this condition. "It is the responsibility of the private sector and the food industry to make these products available in the domestic market," said Oscar Campos, general manager Numar.

"Consumers worldwide increasingly want products with more and better nutritional content," says Gisela Sanchez, manager of corporate relations at Florida Ice & Farm (Fifco), who further explained that in recent years they have implemented a gradual reduction of the sugar content in some of their products.

Source: elfinancierocr.com

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