Strategy for Uncertain Times

"If you want to make God smile, tell Him your plans."

Friday, March 20, 2009

Woody Allen's phrase suggests that God does not pay attention to PowerPoint and the business plan documents that corporate strategists use to chart and explain the direction of their organizations. Many of these plans are driven by views that become comedy material in a few months.

So how can we plan strategies for new or unstable markets?

Rita Gunther McGrath of Columbia University and her co-author, Ian MacMillan, presented a step-by-step strategic planning process which does not require divine inspiration.

 close (x)

Receive more news about Management

Suscribe FOR FREE to CentralAmericaDATA EXPRESS.
The most important news of Central America, every day.

Type in your e-mail address:

* Al suscribirse, estará aceptando los terminos y condiciones


New house for sale at Costa Rica beach in Punta Leona Resort

Live at the beach in the exclusive Punta Leona Resort, a dream with shaded white sand beach, pools, restaurants, wild life. New affordable, energy efficient home.
The house - possibly the only energy efficient green...

Stock Indexes

(May 30)
Dow Jones
-0.12%
S&P 500
0.03%
Nasdaq
0.04%

Commodities

(May 30)
Brent Crude Oil
51.800
Coffee "C"
134.55
Gold
1,265
Silver
17.310