Preferred Dollar Exchange Rate for Online Customers

Costa Rica's Banco Improsa is promoting use of its web platform for Internet transactions and is offering a preferential exchange rate.

Tuesday, August 24, 2010


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A US Dollar exchange rate that beats the market average for over the counter transactions, is the inducement to get Banco Improsa's customers to carry out their banking operations online using the companies recently upgraded ImproBank 4.o web platform.

Leticia Vindas, writing for Elfinancierocr.com, comments that, "services improved include automatic transaction processing, money transfer in the currency of choice (whatever the currency of your account) and sending money abroad".

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Users continue to prefer traditional operations; bankers maintain that in a short time frame, this tendency will revert itself.

Sigloxxi.com publishes an article in its website: "Among the hundred of the most visited places on the internet, and in just half of the count, only three banks are placed: G&T Continental (46), Industrial (51) and Banrural (60).

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In the past ten years, online transactions have grown at a rapid pace.

Banks surveyed by website Elsalvador.com confirms the trend.

El Banco Agrícola currently serves about 150 thousand customers with their online banking service.

In case of Citibank, Consumer Product director, José Eduardo Luna, noted that 30% of transactions performed by individuals are done through online banking.

Costa Rica: Citi Launches Virtual Forex Platform

September 2009

Through CitiFx Pulse, Citi's corporate clients will be able to engage in real-time currency transactions via Internet.

Juan Guier, Citi Costa Rica's treasurer, informed that "With Citi Fx Pulse, the customer can take care of all its currency needs in a single screen".

From Elfinancierocr.com: "the service is available at interactivetradinglatam.cititreasury.com; however, it is only available to customers of the bank".

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Since the service began, growth has been constant; currently more than 130,000 daily operations are performed.

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