In the region's countries, nearly 6 million people are looking online to buy some type of home furniture, and of this group of consumers, approximately 13% explore options for purchasing beds or bed frames.
Friday, July 24, 2020
The interactive information system developed by CentralAmericaData, monitors in real time the changes in consumer habits in all markets of the region, with fundamental information to understand the new commercial environment that has emerged in an accelerated way.
Currently in the Panamanian market, out of the total number of consumers who are looking to buy home furniture through the Internet, 12% are trying to buy living room furniture.
According to the study, in the Guatemalan market, more than 50 thousand people are looking to buy furniture to furnish their home office, and in Costa Rica, more than 20 thousand consumers are trying to buy kitchen furniture online.
The interactive report details that in El Salvador, of the total number of consumers who are looking to buy home furniture online, 10% are interested in buying a mattress, while in Honduras this proportion rises to 7% and in Nicaragua, to about 5%.
CentralAmericaData has a complete information system for the analysis of consumer interests in any country in the region, which allows companies to project demand trends and anticipate changes that will occur in the various sectors and categories of products and services. This information system allows a weekly tracking of the preferences and purchase intention of Central Americans by product or category, resulting in an extremely valuable input to make business decisions in the new commercial reality.
¿Busca soluciones de inteligencia comercial para su empresa?
Between July and October 2020 the number of people in Panama who were exploring options for buying bedding online increased 36%, while the number of Salvadoran consumers looking to buy carpets grew 72%.
CentralAmericaData's interactive platform, Consumer Insights, monitors in real time changes in consumer habits in all markets in the region and in other Latin American countries, with fundamental information to understand their behavior, new trends and anticipate eventual changes in their purchasing patterns.
When comparing July and October 2020, the number of consumers in the country who were exploring options to buy a Ford brand vehicle through the Internet increased 30%, and the number of people looking to buy a photographic lens decreased 29%.
CentralAmericaData's interactive platform, Consumer Insights, monitors in real time changes in consumer habits in all markets in the region and in other Latin American countries, with fundamental information to understand their behavior, new trends and anticipate eventual changes in their purchase patterns.
When comparing July and October 2020, the number of consumers in the country who were trying to buy a coffee machine via online increased by 87%, and the number of people looking to buy a cell phone increased by 13%.
CentralAmericaData's interactive platform, Consumer Insights, monitors in real time the changes in consumer habits in all markets in the region and in other Latin American countries, with fundamental information to understand their behavior, new trends and anticipate eventual changes in their purchasing patterns.
In Central America, more than 800,000 people are looking to buy items to decorate a house or apartment online, and of this group of consumers, approximately 12% explore options to purchase lamps and their accessories.
The interactive information system of CentralAmericaData, monitors in real time the changes in consumer habits in all markets of the region, with fundamental information to understand the current commercial environment in which companies of all industries must operate.
×
ok
6931Government Procurement Opportunities in the region