Make a Difference: Accelerate Customer Service

Competing on quantity or quality is becoming increasingly difficult, so companies must make the difference in the speed with which they serve their customers.

Monday, January 14, 2013

An article in Elfinancierocr.com by Hermann Martinez, discusses the power of immediate response to customers, for gaining and maintaining loyalty.

Martinez says that "Customers have not become disloyal, they are simply more intelligent, very demanding and sophisticated", and are not willing to accept incompetence when they have other options.

"Speed has been a constant in business, first prize has always gone to the first to innovate in the market and the first to reach the customer, the difference now lies in the immediacy. This is the benchmark of excellence by which we compete today, it is a great challenge brought to us by technology, and this is just the beginning: we are preparing to give customers the power of access to our systems, so that they can configure our products and services according to their requirements. "

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