Management of Intangibles

Companies are placing increasing emphasis on the value of their intellectual property, so it is necessary to design the right strategy to protect it.

Thursday, October 11, 2012

The first recommendation in an article by Paola Castro Montealegre in Elfinancierocr.com, stresses how important it is that "intellectual property must be protected at the start of the business and not at the stage of the final product, which is often when we care about our protection, regardless of the fact that products or creations have probably been known about by several people and are potentially vulnerable, and we might even have intellectual property assets already on the market and positioned, without it being possible to protect them, because it hadn’t been thought about from this perspective. '

Castro Montealegre reviews the various stages to ensuring the protection of corporate intangibles.

First:

Define what IP assets there are in the company.

Second:

Perform a valuation of intellectual property assets from the perspective of business strengths and business opportunities and determine which assets should continue to be maintained and defended and even what can be done without, without forgetting how should to proceed in these matters.

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