Digicel enters cellular competition in Panama
Digicel Panama, announce its strategy that the company will use to start competing this month in Panama against Cable & Wireless and Telefonica Movil.
Wednesday, December 3, 2008
The operations of Digicel starts with an investment of more than $350 million, a new GSM/EDGE network and the opening of the more than 100 exclusive stores countrywide on Tuesday.
Ireland-based Digicel and Claro, a unit of Mexico's América Móvil, signed contracts for the provision of wireless service in Panama, where their concessions oblige them to install four radio bases.
The company, which has operated in the country since 2008, is to invest in expanding its voice and data network.
Pyramid Research predicts that Digicel will reach 21.3% of the mobile market and Claro 11.7% in 2015.
The cost of cell phones in Panama is higher than what others in Central America and the Caribbean countries pay.
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