Following the dynamic Panamanian economy, continuous arrival of multinationals and major infrastructure projects under construction, advertising is also growing in the country.

Television remains the biggest advertising media; even its 24.5% growth over the last year exceeds that of other media, accounting for $ 169 million the first 7 months.

Confirming global trend, the article by Raul Bernal of Prensa.com, states that "Only investment in newspapers suffered a slight drop of 1.3%, after reaching $ 40.9 million in the first seven months of the year when in 2009 the investment was $ 41.4 million dollars.”

Source: Prensa.com

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