Cinemark Invests $2.5 Million in Guatemala

The American chain will open 6 movie theaters with 3D technology.

Tuesday, March 31, 2009

The rooms will be located in the Eskala Roosevelt shopping center which will open in June. According as the Cinemark Guatemala manager, Javier Alfaro: "With 3D technology, the public will be able to feel as if the image is coming off the screen and it will make the moviegoer a part of the movie.

According to an article in elperiodico.com.gt, the competitors in the country are "Circuito Alba, which operates more than 100 movie theaters and the Mexican chain Cinepolis with 35 theaters.

More on this topic

Cinépolis Invests $5 Million in Guatemala

November 2011

The international chain has opened a new 10-screen cinema in the Portales mall.

Miguel Mier, chief operating officer at Cinépolis, said the complex has capacity for 1757 people, and includes a screen with XE Macro technology, which cost $850,000.

"We trust our partner, property developer Spectrum, to continue our expansion in Guatemala," said Mier.

Strong Competition from Cinema Chains in Guatemala

September 2010

Theater chains are fighting over the Guatemalan market and recognize rural areas as an attractive market for investment.

Mexican Cinepolis and US Cinemark and Circuit Alba are counting on new openings and investments to attract more audiences.

Elperiodico.com.gt writes, "William D.

Movements in Cinema Market in Costa Rica

August 2014

The Costa Rican chain CitiCinemas has acquired ten theaters from its competitor CCM Cinemas and says it will invest $3.5 million in renovations.

With the transfer of the operation of 10 cinemas to the company CitiCinemas "... the Local cinema industry is more competitive than ever.

Cinema Market Grows in Costa Rica

June 2014

Four companies have announced the investment of at least $14 million in the opening of 31 new cinemas during 2015.

The expansion of existing facilities and opening of new ones in different parts of the country is in response to the steady increase in cinema going as in 2013 alone 6 million people attended movie theaters in the country, representing an increase of 15% compared to number of tickets sold in 2011.

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