Fabio Villegas, president of the company, announced that effective March 1st, the Taca Distancia program and Avianca´s AviancaPlus, will be unified as LifeMiles.
The executive said this is an important step in the process of integrating the two airlines "which currently operate as one company". “We are proud that after a year from signing our agreement, we can announce this vital step: the unified frequent flyer program," he said to Laprensagrafica.com.
The group officially announced the purchase of 100% of Ecuadorian company Aerogal.
Gabriela Sommerfield, Aerogal’s president, announced that they will continue using the Aerogal brand.
“’This is the formal announcement of what we consider a landmark agreement, one that will change the course of commercial aviation in Latin America’, stated Fabio Villegas, president of Avianca-Taca, who took part in a press conference with Gabriela Sommerfield”, reported Elfinancierocr.com.
Avianca CEO Fabio Villegas announced they are negotiating a strategic alliance between both airlines.
No further detail was known about this potential alliance between Colombia's largest air company and Central America's largest air transportation group, nor if the negotiation includes acquisitions or mergers.
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